Long gone are the days when one could assume that all the titles on $1 DVDs were public domain.
I just went to Wally World and bought a few of these same titles. I'm referring to specifically DRAGON and DEATH VALLEY, both of which appear to be licensed from low-budget direct to DVD studio THE ASYLUM.
The only thing I don't understand is how they can make a profit. I mean, what do they get for each $1 DVD that is sold? 10 cents? 20 cents? Don't they have to sell about ONE MILLION copies to make any money back? I highly doubt they are selling that many copies. Maybe 50,000 copies maximum.
I mean, how low can the films' budget be? Even the lowest budget stuff generally costs at least $100,000. Unless they bought these films, already completed, from some backyard producer for a pittance. I dunno. Also, DRAGON is in Widescreen and has ample bonus features.
Maybe they're already had a "full" DVD release by The Asylum, and they made a profit, and these are a re-release. Kind of like those budget Elvis compilations. They already made the money back, and anything else is just gravy.
Maybe The Asylum considers these "Loss Leaders" that will get some people interested in their other releases. Like a sequel to Dragon. Anyone have any other thoughts, ideas?